Brand identity for UK’s first bit coin machines
London’s successful startup “Futurecoins” contacted us to create their brand identity. The company was the first to introduce coin machines for the digital currency bit coin, therefore acting as a pioneer on the UK market. Bitcoin is a currency that occurs in the digital world by multiple computers solving specific problems through specialized software. Our idea was to represent this occurrence by creating a logotype that seems as if the letters appear and load on the screen. The chosen green is the so-called “color of money” which we refreshed as to reflect the name “Futurecoins”. As this business of the future expands, “Futurecoins” machines will most certainly become a commonplace and a part of our everyday lives.